IRADA
Fashion Pop-up StoreRetail / 37 sq.m.
Iradaa Wear's exclusive pop-up store at Central Embassy merges contemporary Thai fashion with spontaneity and femininity, celebrating the modern independent woman who embraces her freedom, style, and creativity.
Seamlessly integrating Iradaa's brand ethos into its design, our store concept showcases unique pattern placement, cutting techniques, and a diverse selection of fabrics and textures. These elements converge to create a visually captivating environment that reflects our brand's identity.
Exploring the space reveals intriguing displays showcasing our products creatively, emphasizing the craftsmanship and attention to detail that defines Iradaa Wear. Mirrored surfaces strategically placed throughout enhance the sense of space, inviting reflection on personal style journeys.
Exploring the space reveals intriguing displays showcasing our products creatively, emphasizing the craftsmanship and attention to detail that defines Iradaa Wear. Mirrored surfaces strategically placed throughout enhance the sense of space, inviting reflection on personal style journeys.
Navy blue and vibrant orange accents, inspired by Iradaa's brand colors, infuse energy and vibrancy into the space, fostering a dynamic and engaging atmosphere. Interplaying with diverse textures and materials, these colors evoke modernity and sophistication.
Our clothing racks, resembling the structural lines of garments, serve as functional art pieces showcasing our products while embodying the spirit of modern independent women and creativity through fashion, defining Iradaa Wear.
Our clothing racks, resembling the structural lines of garments, serve as functional art pieces showcasing our products while embodying the spirit of modern independent women and creativity through fashion, defining Iradaa Wear.
09/2023